Carol Phillips
9,579 followers
http://millennialmarketing.com/
Notre Dame Marketing professor; Brand strategist; President independent market research & consulting firm, Brand Amplitude; #Millennials are my passion.
Listorious Interview
JJ - I studied psychology in college and grad school and spent many years in advertising agencies. I have always been interested in Consumer Behavior. How people choose to spend their time and money is endless fascinating. The more we know about what drives their behavior, the better able marketers are able to create products, services and communications that serve their needs and strengthen their brands. Millennials are a new kind of consumer. They needed a different approach to teaching in the classroom and they will require special approaches by marketers. Their behavior is shaped by their connectivity and they think differently about what is important. Their influence and size makes them very important to marketers.
500 people
Strategize along with these great marketing pros.
Curated by John Lichtenberger
494 people
396 people
56 people
Youth marketers, follow them for inspiration
Curated by Graham @ mobileYouth
97 people
Follow these tweeps for state of the art readings on branding
Curated by BrandCoach
119 people
Leaders in social media and social media marketing
Curated by Dave Kerpen
116 people
500 people
495 people
499 people
492 people
148 people
91 people
62 people
167 people
494 people
Technologists, Theorists and Practitioners relating to the Field of Education
Curated by Phil Harrison
312 people
Branding, Advertising, Public Relations, Marketing
Curated by Phil Harrison
256 people
289 people
500 people
244 people
498 people
Folks to follow in marketing - online or offline. Some great, some lackluster, but no spammers.
Curated by Jason Stone
268 people
Internal/Mktg/PR/Advert/CustExp- Practitioners, thinkers evolving best practices in/beyond 2.0 world
Curated by Diane Court
496 people
223 people
326 people
Faculty from PR, marketing, journalism,comms and more.
Curated by Robert French
227 people
Organizations, Entrepreneurs, Managers, Investors, Theorists, Thoughtleaders supporting ethical business practices.
Curated by Phil Harrison
498 people
List of current full time, former or adjunct college professors. Both at 2 year and 4 year colleges.
Curated by Nelly Cardinale
198 people
300 people
47 people
University News, E-Learning, College, Experiments, Science
Curated by Todd Gilmore
160 people
212 people
184 people
282 people
254 people
492 people
409 people
100 people
111 people
202 people
199 people
489 people
121 people
Chicago businesses and organizations that rock Twitter
Curated by Mana Ionescu
501 people
112 people
488 people
402 people
193 people
471 people
58 people
295 people
77 people
228 people
369 people
36 people
500 people
123 people
257 people
147 people
362 people
64 people
89 people
88 people
405 people
298 people
359 people
149 people
465 people
166 people
149 people
493 people
454 people
100 people
313 people
458 people
183 people
158 people
219 people
500 people
76 people
499 people
500 people
500 people
122 people
389 people
171 people
157 people
295 people
54 people
