PR.BorisKhodorkovsky

4,563 followers
http://www.facebook.com/netocrat

Director of NETOCRAT Communications—Ukrainian Internet-PR firm. Social + business-PR specialist. Pro bono publico in PR, SEO, Internet-marketing, SMO. Musician.

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Listorious Interview

Why'd you start tweeting?

To tell the story, to share the valuable information, or to bring a light onto someone or something amazing.

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Hashtag you created that you wish everyone used?

#favRest — for your favorite restaurant.

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What are some big Twitter faux pas?

Ignorance, following everyone who follows you = populism, forgetting the real life offline, not mentioning the author of quote or the source of news.

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What feature should Twitter add?

Multy-level nested Lists. «Recommend» feature. Browsing tweets history not in line mode, but in calendar view. Group select 4 blocking spam.

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Who do you admire most for his or her use of Twitter?

Stephen Fry @StephenFry, Paolo Coelho @Paulo Coelho, and @MediaUkraine

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What's your best tweet?

It is sometimes better to List than Follow, and Favorite than Retweet.

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How long can you go without a tweet?

I easily live without tweeting for several days, but sometimes you just can't stop me, and I tweet for hours and hours, especially en route.

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Have you ever unfollowed someone? Who and why?

Yes. @politiko — for yellow journalism. And many others, who started well, but became quasi-marketers, selling rubbish with every tweet.

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140 characters of advice for a new user?

Start small. Follow just quality sources of information and people. It is better sometimes to LIST instead of FOLLOW, and FAV instead of RT.

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What do you wish people would do more of on Twitter?

Report more facts and less news. Tweet own opinions and feelings instead of someone else's.

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What's the most interesting connection you've made through Twitter?

David Brewer @HelpingMedia — the creator of CNN, BBC, and Al Jazeera English websites.

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What was the funniest trend you've seen?

#cowfilms — never been there, but the trend is funny by itself.

PR.BorisKhodorkovsky in response to Listorious

Ever get called out for tweeting too much?

Sometimes, but mostly by people who do not read many others on Twitter.

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How do you use Twitter in your professional life?

Communicating with media and PR professionals all over the world. Getting the news before the media gets it. Promoting talents & rising stars.

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What inspires you to tweet?

Great people, great thoughts, great changes.

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Has Twitter changed your life? If yes, how?

Yes it did. Twitter is a real time saver when used wise. It replaced reading through dozens of news sites & expanded my pro network.

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What are six things you could never do without?

Music, women, silence, nature, freedom, Twitter

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How do you make your tweets unique?

Those ones that are unique rely on sense of humor, being 100% myself , always using the proper typography.

PR.BorisKhodorkovsky in response to Listorious

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